Thomas Burberry started his business with a clear vision: to create durable, weatherproof clothing. In 1879, he invented gabardine, a breathable, waterproof fabric that revolutionized outdoor wear. This innovation became the foundation of Burberry's success, earning the brand accolades for its functional yet stylish designs. The iconic trench coat, developed for British soldiers during World War I, remains one of Burberry's most celebrated creations to this day.

The Iconic Check Pattern

In the 1920s, Burberry introduced its signature check pattern, which was initially used as a lining for trench coats. Over time, the check became a symbol of luxury and sophistication, adorning everything from scarves to handbags. While the pattern faced controversies and overexposure in the late 20th century, Burberry successfully revitalized it under the leadership of creative director Christopher Bailey, making it a staple of modern fashion once again.

From Heritage to Innovation

Burberry has always balanced its rich heritage with a forward-thinking approach. Under Bailey's direction, the brand embraced digital innovation, becoming one of the first luxury fashion houses to live-stream its runway shows and integrate social media into its marketing strategy. This blend of tradition and modernity has kept Burberry relevant in an ever-changing industry.

A Global Presence

Today, Burberry operates in over 100 countries and continues to expand its global influence. From its flagship store on London's Regent Street to its presence in high-end malls worldwide, the brand remains a favorite among celebrities and fashion enthusiasts alike. Its commitment to quality and craftsmanship ensures that each product tells a story of luxury and refinement.

Discover Burberry's Product Line