Founded in 1856 by Thomas Burberry, the British luxury fashion house Burberry
Origins and the Birth of Gabardine
At just 21 years old, Thomas Burberry opened his first store with a vision to create weatherproof clothing. In 1879, he invented gabardine, a breathable yet waterproof cotton fabric that revolutionized outerwear. This material became the foundation for the iconic Burberry trench coat, originally designed for British military officers during World War I.
The Iconic Check Pattern
In the 1920s, Burberry introduced its now-famous Nova Check—a camel, black, white, and red plaid design initially used as a coat lining. By the 1960s, this pattern became a standalone symbol of British luxury, though its overexposure in the 2000s led to temporary rebranding efforts. Today, the check remains a carefully curated hallmark of the brand.
Modern Reinvention and Digital Leadership
Under creative directors like Christopher Bailey and Riccardo Tisci, Burberry embraced digital innovation. It was among the first luxury brands to:
- Livestream fashion shows (2009)
- Launch a social media-driven campaign (#BurberryProrsum)
- Offer instant runway purchases (2016)
For a detailed look at Burberry's contemporary product lines, explore this product catalog spreadsheet
Sustainability and Cultural Impact
In recent years, Burberry has committed to environmental responsibility, pledging carbon neutrality by 2022 and banning leather exotic skins. The brand also supports emerging artists through its Burberry Foundations
From Royal Warrants to celebrity endorsements (think Audrey Hepburn and Kate Moss), Burberry's ability to honor heritage while pioneering change ensures its place in fashion history. As the company navigates the luxury markets of Asia—where over 40% of sales now originate—its story continues to unfold.
"Burberry is more than a brand; it's a canvas where British tradition and global modernity intersect."