Burberry, a name synonymous with British luxury, has been a cornerstone of the fashion industry for over a century. Founded in 1856 by Thomas Burberry, the brand has evolved from a small outfitter in Basingstoke, England, to a global icon of high-end fashion. Known for its distinctive check pattern and trench coats, Burberry has maintained its reputation for quality, innovation, and timeless style.

The Early Years

Thomas Burberry opened his first shop at the age of 21, specializing in outerwear. His innovation came in the form of gabardine, a water-resistant and breathable fabric that revolutionized rainwear. This material quickly gained popularity, especially among outdoor enthusiasts and explorers. Notably, Burberry was the chosen outfitter for famous expeditions, including Roald Amundsen's journey to the South Pole and Ernest Shackleton's Antarctic expedition.

The Iconic Trench Coat

One of Burberry's most enduring contributions to fashion is the trench coat. Originally designed for British soldiers during World War I, the trench coat became a symbol of functionality and elegance. Its timeless design, featuring shoulder straps, a storm flap, and a double-breasted front, has remained largely unchanged over the years. Today, the Burberry trench coat is a wardrobe staple for both men and women, celebrated for its versatility and sophistication.

The Signature Check

Burberry's distinctive check pattern, introduced in the 1920s as a lining for their trench coats, has become an emblem of the brand. The camel, black, red, and white check instantly communicates luxury and heritage. Over the years, this pattern has been incorporated into various products, from scarves and handbags to luggage and accessories, cementing Burberry's place in the fashion world.

Modern Innovations

In recent decades, Burberry has continued to innovate while staying true to its heritage. Under the leadership of various creative directors, the brand has embraced digital transformation, becoming a pioneer in social media and e-commerce. Burberry was one of the first luxury brands to livestream its fashion shows and offer shopping directly from its runway collections. These efforts have allowed Burberry to connect with a younger, tech-savvy audience while retaining its classic appeal.

Burberry Today

Today, Burberry remains a symbol of quintessential British style, blending tradition with modernity. The brand's collections continue to reflect its rich history, featuring the iconic trench coat and check pattern alongside contemporary designs. Burberry's commitment to sustainability and ethical practices further enhances its appeal in today's conscientious market.

If you're interested in exploring Burberry's latest products, check out this electronic spreadsheet