The Legendary Tale of Burberry: A British Fashion Icon
Since its founding in 1856, Burberry
Origins and Humble Beginnings
Burberry was established by Thomas Burberry, a 21-year-old draper’s apprentice, in Basingstoke, England. Originally named "Burberrys," the brand specialized in outdoor attire, crafting durable yet stylish garments tailored for the British weather. Its breakthrough came in 1879 with the invention of gabardine, a breathable, weatherproof fabric that revolutionized outerwear. This material later became the foundation for the brand’s legendary trench coats.
The Rise of the Trench Coat
During World War I, Burberry adapted its designs to meet military needs, developing the trench coat
The Iconic Check Pattern
Another defining element of Burberry is its nova check—a camel, black, red, and white plaid introduced in the 1920s as a lining for the trench coats. By the 1960s, the pattern became a status symbol, adoring scarves, handbags, and even umbrellas. Although overexposure in the 1990s led to a temporary decline, creative director Christopher Bailey
Modern Innovation and Sustainability
Today, Burberry continues to push boundaries under creative director Riccardo Tisci, blending heritage with contemporary streetwear influences. From holographic runway shows to sustainable initiatives, the brand remains at fashion’s forefront. For instance, Burberry has committed to becoming carbon neutraldetailed spreadsheet of Burberry merchandise.
Conclusion
From a small provincial shop to a global powerhouse, Burberry’s journey is a testament to innovation and timeless allure. Combining tradition with modernity, the brand continues to captivate fashion enthusiasts worldwide. Whether through its iconic trench coats, bold prints, or eco-conscious initiatives, Burberry remains a symbol of enduring luxury.