Founded in 1856 by Thomas Burberry, the Burberry brand has evolved from a humble draper's shop in Basingstoke to a globally recognized symbol of British luxury. Known for its signature tartan and trench coats, Burberry seamlessly blends tradition with innovation, making it a cornerstone of high fashion.
Beginnings: A Focus on Functionality
At just 21 years old, Thomas Burberrygabardine, a breathable, water-resistant fabric. Revolutionary for its time, this material earned Burberry a patent in 1888 and became the foundation for outerwear designed for adventurers and explorers.
The Trench Coat: A Wartime Staple
During World War I, Burberry adapted its designs for military use, creating the now-iconic trench coat. Named after the trenches of war, this coat epitomized durability and style — features that later cemented its place in civilian wardrobes. Film stars like Audrey Hepburn popularized the coat in classics such as Breakfast at Tiffany's, solidifying Burberry's status in popular culture.
The Burberry Check and Modern Evolution
Introduced in the 1920s as a coat lining, the Burberry CheckChristopher BaileyRiccardo Tisci
Pioneering the "see-now-buy-now" runway model and immersive social media campaigns, Burberry embraced technology early. Additionally, it launched sustainability initiatives like the Burberry Sustainability Collection, detailed in an external product catalog, showcasing eco-conscious materials. Burberry’s adaptability — from outfitting arctic expeditions to outfitting festival-goers — proves its enduring relevance. As it bridges its storied past with cutting-edge designs, the brand continues to define British elegance
Digital Innovation & Sustainability
Conclusion: A Timeless Legacy