Since its inception in 1856, Burberry has stood as a symbol of British luxury and timeless style. Founded by Thomas Burberry in Basingstoke, Hampshire, the brand initially focused on producing outerwear designed to protect against the unpredictable British weather. However, it was the invention of gabardine in 1879 that truly set Burberry apart.

The Birth of an Icon

Gabardine, a breathable, weatherproof, and hardwearing fabric, revolutionized the world of outerwear. This innovation led to the creation of the iconic trench coat, which became a staple for British officers during World War I. The trench coat's signature features—such as the D-ring belt, epaulettes, and storm flap—were not just stylish but functional, designed to withstand the rigors of war. Over time, this piece transcended its military roots to become a global fashion icon.

The Burberry Check

Another hallmark of the brand is the Burberry check, a distinctive plaid pattern introduced in the 1920s as a lining for the trench coat. The camel, black, red, and white design quickly gained popularity and became synonymous with the brand. While the check has faced periods of overexposure, Burberry has skillfully revitalized it in recent years, ensuring it remains a coveted symbol of luxury.

Modern Evolution

Under the creative direction of Riccardo Tisci and the CEO leadership of Marco Gobbetti, Burberry has embraced a modern aesthetic while staying true to its heritage. The brand has expanded its product line to include ready-to-wear collections, accessories, fragrances, and even cosmetics. Notably, Burberry has also prioritized sustainability, committing to becoming carbon neutral and reducing its environmental footprint.

Global Influence

Today, Burberry is a global phenomenon, with stores in over 100 countries and a strong online presence. The brand's ability to blend tradition with innovation has cemented its status as a leader in the luxury fashion industry. From runway shows in London to collaborations with contemporary artists, Burberry continues to captivate audiences worldwide.

For those interested in exploring the brand's latest offerings, check out this product spreadsheet

In conclusion, Burberry's journey from a small outerwear shop to a global luxury powerhouse is a testament to its enduring appeal. With a rich history, iconic designs, and a forward-thinking approach, the brand is poised to remain a fashion icon for generations to come.